Great branding and marketing start with a great story. The Blueprint is a facilitated discovery process that uncovers what makes your business distinct, who your audiences are, and how to reach them with messaging that resonates.

Right for you if you’ve never developed your brand story, your messaging feels inconsistent across channels, or your business has evolved and your positioning hasn’t kept up.

What’s included: A pre-discovery review of your existing materials, a collaborative discovery session with your full Kudzu team, a comprehensive Brand Story document covering your USP, key audiences, and channel-ready messaging, and two rounds of revisions.

The Blueprint and The Roadmap are built together in a single unified process. When your brand story and marketing strategy come from the same discovery session, your website, your campaigns, your social content, and your sales conversations are more coherent.

Right for you if you’re starting from scratch, doing a full rebrand, or you want a strategy and execution plan in one place rather than two separate projects.

What’s included: Everything in The Blueprint and The Roadmap, delivered as a single comprehensive, integrated engagement.

Your logo is a strategic asset. The Custom Identity service pairs our discovery process with professional brand design to give you a visual identity that reflects who you actually are and sets you apart from competitors.

Right for you if your current logo and visual identity no longer reflect your business, you’ve rebranded your positioning and your visuals haven’t caught up, or you’ve never had a real brand system to work from.

What’s included: Brand discovery session, brand story development, multiple original brand concepts with font and color systems, two rounds of revisions, logo files in all print and digital formats, and a practical brand style guide covering usage, color, typography, photography, and messaging.

We design custom Big Commerce, Shopify, Squarespace, Wix, and WordPress websites for businesses that need a compelling online presence built to convert. Every project starts with Website Discovery, so we understand your goals, your users, and what success actually looks like before a single page is designed.

Right for you if your current website doesn’t reflect your brand, isn’t generating leads or conversions, or you simply don’t have a site worth sending people to.

What’s included: A Discovery session, site wireframe, visual mockups, keyword-rich copywriting aligned with SEO best practices, programming, browser and mobile compatibility testing, ADA-compliant and mobile-responsive design, post-launch SEO setup including sitemap submission and analytics configuration, and one hour of staff training.

At 16 hours per month, your brand gets dedicated attention from a full team, including a brand manager, designer, and content writer, working together on your account month after month. This is outsourced marketing that feels in-house.

Right for you if you want consistent, high-quality marketing strategy without the overhead of hiring a full internal team.

What’s included: Monthly strategy reviews, ongoing execution of campaigns and content initiatives, social media management, website updates, digital advertising, media placement management, and monthly performance reporting with SMART goal tracking.

A block of 50 hours with no constraints. Use them for whatever you need: a content push, a campaign build-out, event materials, website updates, or any combination. Refill when you’re ready.

Right for you if you have specific projects in mind but aren’t ready for a monthly commitment, or you want to test the partnership for a good fit.

What’s included: A discovery session to establish priorities, execution of identified projects within available hours, and transparent hours tracked and reported throughout.